A coffee journey through Italy.
In 2019, Nespresso released a limited edition coffee bundle with coffees inspired by Italian cities Trieste and Milano. My role in this project was to create the look and feel of the campaign and from there build out the necessary collateral: a sleevewrap, product display image, social ads, and a launch email. I worked directly with the Creative Director, Arno Lagrotte, and the Senior Designer, Evelyn De La Cruz, receiving critiques and implementing feedback throughout the design process.
Role
Graphic Designer
Project type
Packaging Design, Launch Campaign
Process
I took imagery of the product in studio and photoshopped it with Italy stock imagery to create images for email campaigns, social ads, and website product images.